Universia Business Review

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2016, (52)

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The challenge faced by Insurance Companies with the introduction of the Expected Return in Spain

José Enrique Devesa Carpio, Mar Devesa Carpio, Juan José Alonso Fernández, Inmaculada Domínguez Fabián, Robert Meneu Gaya, Borja Encinas Goenechea.

Universia Business Review

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Calculation of marketing ROI in marketing mix models, from ROMI, to marketing-created value for shareholders, EVAM

Mariano Méndez Suárez, Macarena Estevez.

Universia Business Review

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Related-Party-Transactions in the spanish stock market

Marina Elistratova, Carolina Bona Sánchez, Jerónimo Pérez Alemán.

Universia Business Review

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New Strategic Direction and Restructuring: The NH Hotel Group Case

Enrique de Diego Ruiz, Lourdes Susaeta Erburu, José Ramón Pin Arboledas, Esperanza Suárez Ruz.

Universia Business Review

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The effects of the combination of quality standards on company results in the hotel sector

F. Javier de la Ballina Ballina, Luis Valdés Peláez.

Universia Business Review

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